Ideal Customer Profiles: 3 Common Mistakes Founders Make

There’s a normal Ideal Customer Profile and there’s an unstoppable one.

Many of the Founders inside my Go-To-Market Program joined because an ICP they built wasn’t yielding the growth and results that they were looking for. Having worked with 100+ SaaS Founders on their Ideal Customer Profiles, on today’s Unstoppable Sunday episode, I’m going to walk you through the 3 most common mistakes founders make when building an ICP.

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JOIN THE UNSTOPPABLE LEGION, SUBSCRIBE TO MY CHANNEL πŸ‘‡
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^^ I drop an episode EVERY Sunday to help startup founders, like you, become Unstoppable in your life and business.

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MY FREE SaaS GROWTH STRATEGY GUIDE πŸ‘‡

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WORK WITH TK TO SCALE YOUR SAAS GROWTH

SaaS Scale Program (for CEOs Looking For Help Scaling & Aligning Their Teams) πŸ‘‡

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PLAYLISTS TO WATCH NEXT

1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM

Playlist: Unstoppable Sales Funnel –

Playlist: Startup Growth Hacking –

Playlist: SaaS Startup Tips –

Playlist: Get Your Saas Business to Product-Market Fit –

2) CREATE AND EXECUTE ON AN UNSTOPPABLE STRATEGY FOR YOUR STARTUP

Playlist: Startup Planning & Strategy –

Playlist: Find Investors and Raise Capital –

3) QUITTING YOUR JOB AND STARTING A SAAS BUSINESS

πŸŽ₯ Playlist: How to Quit Your Job & Start a SaaS Business –

πŸŽ₯ Playlist: Best Jobs in Your 20s & How to Navigate a Career Change in Your 30s –

4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER

πŸŽ₯ Playlist: Be More Proactive in Life –

πŸŽ₯ Playlist: Burnout Prevention & Recovery –

πŸŽ₯ Playlist: How to Deal With Sunday Scaries –

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WHO IS TK? AND WHY DID HE START UNSTOPPABLE? πŸ‘‡
https://youtu.be/qW9u_T4zSH8

^^ How I quit my finance job, built, scaled, and sold a venture-backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story.

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