Go-To-Market Strategy: 2X’d ARR, Broke Through $1M+ ARR (ProFundCom)

ProFundCom is in the hyper competitive Marketing Automation space. But because they doubled down on a specific ICP (Financial Services), they’ve been able to thrive.

Today, I’m doing an episode with Paul Das, Founder & CEO at ProFundCom. Since Paul joined the SaaS Go-To-Market Program, he kickstarted growth and broke $1M+ ARR. On top of that, this was after migrating away from a legacy on-prem solution that they had in the past. Paul is an incredible and inspiring Founder. And I know you’ll get a ton of value from his principles shared and his journey and help you accelerate the growth of your SaaS business.

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Learn more about my SaaS GTM Program (Accelerate to $3M+ ARR) 👇

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Connect with Paul via Linkedin👇

Know more about ProFundCom👇

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JOIN THE UNSTOPPABLE LEGION, SUBSCRIBE TO MY CHANNEL 👇
https://www.youtube.com/channel/UCUseoG3kofRLS6WoUaL_15w?sub_confirmation=1

^^ I drop an episode EVERY Sunday to help startup founders, like you, become Unstoppable in your life and business.

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MY FREE SaaS GROWTH STRATEGY GUIDE 👇

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WORK WITH TK TO SCALE YOUR SAAS GROWTH

SaaS Scale Program (for CEOs Looking For Help Scaling & Aligning Their Teams) 👇

SaaS Launch Program (for Pre-Founders Looking to Get To Initial Revenues) 👇

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PLAYLISTS TO WATCH NEXT

1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM

Playlist: Unstoppable Sales Funnel –

Playlist: Startup Growth Hacking –

Playlist: SaaS Startup Tips –

Playlist: Get Your Saas Business to Product-Market Fit –

2) CREATE AND EXECUTE ON AN UNSTOPPABLE STRATEGY FOR YOUR STARTUP

Playlist: Startup Planning & Strategy –

Playlist: Find Investors and Raise Capital –

3) QUITTING YOUR JOB AND STARTING A SAAS BUSINESS

🎥 Playlist: How to Quit Your Job & Start a SaaS Business –

🎥 Playlist: Best Jobs in Your 20s & How to Navigate a Career Change in Your 30s –

4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER

🎥 Playlist: Be More Proactive in Life –

🎥 Playlist: Burnout Prevention & Recovery –

🎥 Playlist: How to Deal With Sunday Scaries –

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WHO IS TK? AND WHY DID HE START UNSTOPPABLE? 👇
https://youtu.be/qW9u_T4zSH8

^^ How I quit my finance job, built, scaled, and sold a venture-backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story.

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GET A FREE COPY OF MY AMAZON INTERNATIONAL BEST-SELLING BOOK ACROSS 12 CATEGORIES AND 7 COUNTRIES INCLUDING THE UNITED STATES: “How to Punch the Sunday Jitters in the Face” 👇
https://tkkader.com/yt/book

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